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DTSTART:20120621T170000Z
DTEND:20120621T183000Z
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SUMMARY:FWMBCC 32nd Annual Luncheon
DESCRIPTION:Join us as Cheryl Pearson-McNeil\, SVP of Public Affairs and Government Relations of Nielsen\, gives us insight on how consumer demand impacts not only our businesses but how it sets the trends for the economy as a whole.\n\n\n\n\n\nAbout our Speaker \n\n\n\n \n\nCHERYL PEARSON-MCNEIL\n\nSenior Vice President Public Affairs and Government Relations\n\nNielsen \n\n \n\nCheryl Pearson-McNeil has a proven track record of building brand awareness and managing the reputation of major businesses through public speaking and community outreach. She is the senior vice president of Public Affairs and Government Relations for Nielsen\, a global leader in measurement and information that measures what consumers watch and buy in more than 100 countries around the world. She holds responsibility for widening the scope of the company's government\, community\, and corporate social responsibility programs as well as the company's philanthropic commitment to multicultural communities.\n\n \n\nMs. Pearson-McNeil writes a humorous and informational\, bi-weekly consumer oriented column that showcases the $967 billion buying power of the African-American consumer and includes empowering insights on how they can use it. It appears in more than 200 African-American newspapers across the country. She leads the company's multi-million dollar diversity advertising strategy and its external African-American Advisory Council. \n\n \n\nMs. Pearson-McNeil is responsible for the development of the award-winning State of the African-American Consumer Report\, Nielsen's first comprehensive compilation of trends and insights of a multicultural demographic group and done in collaboration with The National Newspaper Publishers Association. \n\n \n\nIn 2011 the Chicago Tribune profiled her as a Remarkable Person\, the Chicago Defender named her one of its 2011 Newsmakers of The Year\, Diversity MBA Magazine named her one of the 100 Most Influential Corporate Leaders\, while Uptown Professional Magazine named her 100 Most Diverse Leaders and Chicago United honored her as one of their distinguished Business Leaders of Color. She has won numerous other awards and honors and is a much sought after lecturer and panelist on multicultural and diversity topics\, as well as business and women-related issues. \n\n \n\nA native of Fort Wayne\, Indiana Ms. Pearson-McNeil earned a Bachelor of Arts in public relations from Purdue University and a Masters of Business Administration from the Keller Graduate School of Management.
X-ALT-DESC;FMTTYPE=text/html:<span style="font-size: 12px"><span style="color: #222222">Join us as Cheryl Pearson-McNeil\, SVP of Public Affairs and Government Relations of Nielsen\, gives us insight on how consumer demand impacts not only our businesses but how it sets the trends for the economy as a whole.</span><br />\n<br />\n<br />\n<em>About our Speaker&nbsp\;</em><br />\n<br />\n&nbsp\;<br />\n<strong><span style="font-family: calibri\, sans-serif">CHERYL PEARSON-MCNEIL</span></strong><br />\n<span style="font-family: calibri\, sans-serif">Senior Vice President Public Affairs and Government Relations</span><br />\n<span style="font-family: calibri\, sans-serif">Nielsen </span><br />\n&nbsp\;<br />\n<span style="font-family: calibri\, sans-serif">Cheryl Pearson-McNeil has a proven track record of building brand awareness and managing the reputation of major businesses through public speaking and community outreach. She is the senior vice president of Public Affairs and Government Relations </span><span style="font-family: calibri\, sans-serif">for Nielsen\, a global leader in measurement and information that measures what consumers watch and buy in more than 100 countries around the world. She </span><span style="font-family: calibri\, sans-serif">holds responsibility for widening the scope of the company&rsquo\;s government\, community\, and corporate social responsibility programs as well as the company&rsquo\;s </span><span style="font-family: calibri\, sans-serif">philanthropic commitment to multicultural communities.</span><br />\n&nbsp\;<br />\n<span style="font-family: calibri\, sans-serif">Ms. Pearson-McNeil writes </span><span style="font-family: calibri\, sans-serif">a humorous and informational\, bi-weekly consumer oriented column that showcases the $967 billion buying power of the African-American consumer and includes empowering insights on how they can use it. It appears in more than 200 African-American newspapers across the country. </span><span style="font-family: calibri\, sans-serif">She&nbsp\;leads the company&rsquo\;s multi-million dollar diversity advertising strategy and its external African-American Advisory Council. </span><br />\n&nbsp\;<br />\n<span style="font-family: calibri\, sans-serif">Ms. Pearson-McNeil is responsible for the development of the award-winning<em> State of the African-American Consumer Report</em>\, Nielsen&rsquo\;s first comprehensive compilation of trends and insights of a multicultural demographic group and done in collaboration with The National Newspaper Publishers Association. </span><br />\n&nbsp\;<br />\n<em><span style="font-family: calibri\, sans-serif">In 2011 the Chicago Tribune</span></em><span style="font-family: calibri\, sans-serif"> profiled her as a Remarkable Person\, the <em>Chicago Defender</em> named her one of its 2011 Newsmakers of The Year\, <em>Diversity MBA Magazine</em> named her one of the 100 Most Influential Corporate Leaders\, while <em>Uptown Professional Magazine</em> named her 100 Most Diverse Leaders and Chicago United honored her as one of their distinguished Business Leaders of Color. She has won numerous other awards and honors and is a much sought after lecturer and panelist on multicultural and diversity topics\, as well as business and women-related issues. </span><br />\n&nbsp\;<br />\n<span style="font-family: calibri\, sans-serif">A native of Fort Wayne\, Indiana Ms. Pearson-McNeil earned a Bachelor of Arts in public relations from Purdue University and a Masters of Business Administration from the Keller Graduate School of Management.&nbsp\;&nbsp\;</span></span><br />\n&nbsp\;<br />\n&nbsp\;<br />\n
LOCATION:Hilton Hotel Downtown Fort Worth 815 Main St. Fort Worth\, TX
UID:e.1262.2071
SEQUENCE:3
DTSTAMP:20260507T093928Z
URL:https://business.fwmbcc.org/events/details/fwmbcc-32nd-annual-luncheon-06-21-2012-2071
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